Does reaching millions of people with a marketing campaign sound exciting? Facebook does just that! There are a ton of people on Facebook, and they can spend money with your business, if you know what you are doing.
Make sure any content you publish is linked through your Facebook. If your company uses a blog, post a link and summary of each blog post to your Facebook page. It’s also possible to link Twitter to Facebook so that all your tweets display there too.
A page is great, but a group might be a better idea. Starting a Facebook group may actually urge your existing subscribers to build an online community of their own so that they can interact. You can use both a group and a page to ensure your followers get updates from your page and can discuss it or share their own information in the group.
Take advantage of Facebook Offers to quickly promote the contest or free sample that you have available on your website. You only need to set up the specific offer and then promote it on your page. If you are offering something great, it may be worth promoting it more broadly, including non-fans.
Respond to everything that is posted on your wall. If someone goes to the effort to contact your business, you should take the time to talk with them. Think of Facebook like a phone call. If someone calls you, you talk to them and then answer their questions regarding your business.
You should now be aware of how powerful the use of Facebook marketing can be. There are so many people on the site and you have the opportunity for them to see what you can offer. Use what you have learned; you will be able to profit, and grow relationships with your customers. The potential is unlimited regarding Facebook marketing.
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